Trendwise Terms of Service — the rules of working together across web development, WordPress plugins, hosting, email, and marketing services. Terms of Service.

These Terms of Service (“Terms”) govern your use of trendwiseco.com and any services provided by Trendwise SEO Consulting (“Trendwise,” “we,” “us”). By using our site or hiring us, you agree to these Terms. If you don’t agree, please don’t use our services.

1. General terms

These Terms cover all services Trendwise provides — web development, WordPress plugin development, managed hosting, email services, marketing consulting, SEO, and any other services we offer now or in the future.

Specific projects may have additional terms in a separate written proposal or statement of work. Where conflicts exist, the project-specific terms take precedence over these general Terms.

You must be at least 18 years old and legally able to enter contracts to engage our services.

2. Web development services

Scope

Web development engagements include single landing pages, marketing sites, e-commerce stores, custom WordPress builds, and web applications. The exact scope, price, and timeline are defined in your written proposal.

Fixed quotes

Most projects are billed at a fixed price agreed in advance. Hourly billing is the exception, not the rule, and is clearly identified when used. We do not bill for time without prior written authorization.

Scope changes

Changes outside the original scope (added features, additional pages, design revisions beyond what’s included) are billed separately and require written approval before work begins.

Delivery & revisions

Projects include a defined number of revision rounds. Additional revisions beyond what’s included are billed at our then-current rate. Projects are considered complete when delivered to your staging environment unless otherwise specified.

Launch & post-launch support

Web development projects include 30–90 days of post-launch support depending on the tier purchased. Support covers bugs in the work we delivered, not new features, content changes, or third-party integration breakage.

3. WordPress plugin development

Shared rights to delivered code

WordPress is licensed under the GNU General Public License (GPL), so any plugin we build for you that interacts with WordPress is also licensed under the GPL.

You own your copy of the code and may use, modify, host, distribute, or transfer it to another developer at any time. There is no vendor lock-in.

Trendwise also retains a perpetual, worldwide, royalty-free, non-exclusive license to reuse, modify, repurpose, sell, and redistribute the underlying code, components, frameworks, architecture, and methodology of the plugin — including in other client projects, in our own commercial products, or as part of open-source contributions.

This shared-rights model lets us deliver custom plugins faster and at lower cost than a pure work-for-hire arrangement — we can incorporate work we’ve already done, and your project benefits future builds. If you require an exclusive license or full IP assignment, we offer that as a separate paid option; ask us for a quote.

This shared license does not apply to your business data, your customer lists, your branding, your trade secrets, or any content you provide — those remain yours alone and we treat them as confidential.

Plugin compatibility

We test plugins against your active theme and plugin stack at delivery. We do not guarantee compatibility with future versions of WordPress, your theme, or third-party plugins released after delivery. Care plans cover ongoing compatibility (see Hosting section).

Third-party integrations

When plugins connect to third-party services (Stripe, HubSpot, Zapier, etc.), we depend on those services’ APIs continuing to work as documented. If a third party changes or removes API functionality, additional development may be required to restore the integration; this work is billable.

Open-source dependencies

Plugins may include open-source libraries under their respective licenses (typically MIT, Apache 2.0, or GPL). License notices remain in the codebase. You agree to comply with those licenses when you use, modify, or distribute the plugin.

4. Managed hosting

What’s included

Managed hosting plans start at $20/mo and typically include: SSL certificate, automated daily backups (retained 30 days), security monitoring, WordPress core updates, plugin updates, uptime monitoring, and reasonable support for hosting-related issues.

Uptime

We target 99.9% uptime measured monthly. Scheduled maintenance windows (notified in advance) and outages caused by your code, third-party services, or force majeure events are excluded from uptime calculations.

Acceptable use

You agree not to use hosting for: illegal content, malware, spam, phishing, copyright infringement, cryptocurrency mining, resource abuse, or anything that violates U.S. or international law. We may suspend service immediately for violations.

Resource limits

Each plan has reasonable resource limits (storage, bandwidth, CPU, memory). If your site consistently exceeds the plan’s limits, we’ll work with you to upgrade or optimize. We don’t shut sites down without notice for normal traffic growth.

Backups & data export

We maintain daily backups for the previous 30 days. You may request a full export of your site (files + database) at any time. If you cancel hosting, we provide a final export and retain a copy for 30 days before deletion.

Termination of hosting

You may cancel hosting at any time with 30 days’ written notice. We may terminate hosting for non-payment after 14 days past due, or immediately for acceptable use violations.

5. Email & webmail services

Provision

When email or webmail services are included with hosting or as an add-on, you receive mailboxes on a domain you control. Storage limits and number of mailboxes are defined per plan.

Anti-spam & deliverability

You agree not to send unsolicited bulk email (spam), phishing emails, or anything that violates the CAN-SPAM Act or similar laws. Repeated violations result in suspension. You are responsible for maintaining proper DNS records (SPF, DKIM, DMARC) for deliverability when those records affect your domain.

Email retention

Emails are stored in your mailbox until you delete them or your storage limit is reached. We do not retain copies of deleted email beyond standard backup retention (30 days).

Privacy of email content

We do not read your email. Our staff accesses email content only when you specifically request troubleshooting help or when legally compelled.

6. Marketing & SEO services

No guarantees on rankings

SEO and marketing depend on factors outside our control (Google algorithm changes, competitor actions, market conditions). We do not guarantee specific search rankings, traffic levels, or revenue outcomes. We guarantee process and effort, measured against KPIs agreed in writing.

Retainer billing

Marketing and SEO retainers are billed monthly in advance. The first invoice is due before work begins.

Cancellation

Retainers run month-to-month after the first quarter (3 months). You may cancel with 30 days’ written notice after the initial term. Work delivered in the cancellation month is not refunded.

Content rights

You own all content we produce on your behalf (blog posts, landing page copy, images we create for you). We may reference work in our portfolio unless you ask us not to in writing.

Third-party platforms

Marketing services may involve Google, Meta, LinkedIn, or other platforms. You are responsible for the costs of paid advertising and for complying with each platform’s terms of service.

7. Payment terms

Project deposits. Fixed-price projects require a 50% deposit before work begins, with the balance due upon delivery to staging. Larger projects may be milestone-billed as defined in the proposal.

Recurring services. Hosting, retainers, and care plans are billed monthly in advance.

Late payments. Invoices are due upon receipt. Accounts past due more than 14 days may have services suspended. Past-due balances accrue interest at 1.5% per month or the maximum allowed by law.

Disputed charges. Notify us in writing within 14 days of an invoice if you believe a charge is incorrect. We’ll work to resolve quickly.

Currency. All amounts are in U.S. dollars unless otherwise stated.

8. Intellectual property

What you own outright. Your business content (copy, photos, logos, brand assets), your customer data, your domain, and any custom designs created specifically and exclusively for your brand. These are yours alone.

What you co-own (shared rights). Code, plugins, web applications, automation scripts, integrations, and technical components we build for you. You own your copy and may use, modify, host, distribute, or transfer it freely — no vendor lock-in. Trendwise also retains a perpetual, worldwide, royalty-free, non-exclusive license to reuse, modify, repurpose, sell, and redistribute the underlying code, components, frameworks, and architecture in other client projects or in our own products.

This shared-rights model applies to all custom code we deliver — WordPress plugins, web applications, SaaS builds, automation tools, integration scripts, themes, and any other software. It does not apply to your data, brand-specific design assets, content, or trade secrets, which remain exclusively yours.

Why shared rights? This model lets us price custom work fairly — we can incorporate components we’ve already built, and your project funds improvements that benefit other clients. If you require exclusive ownership or full IP assignment of a particular build, we offer that as a paid add-on; the price typically reflects the lost value of future reuse.

What we own outright. Our internal tools, frameworks, libraries, methodologies, and any pre-existing IP we use to build your project. You receive a perpetual, non-exclusive license to use these as part of your deliverable.

Third-party assets. Stock photos, fonts, plugins, and other licensed assets remain subject to their original licenses. Costs of paid licenses are passed through unless quoted.

Portfolio use. We may showcase work we’ve done for you in our portfolio, case studies, and marketing materials unless you request otherwise in writing.

9. Warranties & disclaimers

We warrant that our services will be performed in a professional and workmanlike manner. We do not warrant that our services or any third-party products will be uninterrupted, error-free, or meet every requirement you have.

Except as expressly stated, all services are provided “as is” and we disclaim all other warranties, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

10. Limitation of liability

To the maximum extent permitted by law:

• Our total liability for any claim arising out of these Terms or our services is limited to the amount you paid us in the 3 months preceding the claim.
• We are not liable for indirect, incidental, consequential, special, or punitive damages — including lost profits, lost revenue, lost data, or business interruption — even if advised of the possibility.
• This limitation applies regardless of the legal theory (contract, tort, statute, or otherwise).

11. Refunds & cancellation

Project deposits are non-refundable once work begins. If we cancel a project for reasons within our control, you receive a prorated refund for undelivered work.

Monthly services (hosting, retainers, care plans) are non-refundable for the current billing period. Cancel any time with 30 days’ notice; you keep service through the paid period.

Plugin development follows the same project structure: deposit non-refundable once work begins, balance due on delivery.

12. Termination

Either party may terminate engagement at any time with reasonable written notice (30 days for ongoing services, as agreed for projects). On termination:

• You pay for all services delivered through the termination date.
• We deliver all work product completed to date.
• For hosting, we provide a final data export.
• Both parties’ obligations regarding confidentiality, payment, IP, and liability survive termination.

13. Force majeure

Neither party is liable for delays or failures caused by events outside reasonable control: natural disasters, war, terrorism, pandemic, government action, internet or utility outages, third-party platform failures (e.g., AWS, Cloudflare, Google), or labor disputes.

14. Disputes & governing law

These Terms are governed by the laws of the State of Texas, United States, without regard to conflict of law principles.

Any dispute will first be attempted to be resolved through good-faith negotiation. If that fails, disputes will be resolved through binding arbitration in Texas under the rules of the American Arbitration Association, except either party may seek injunctive relief in court for IP or confidentiality matters.

15. Changes to these Terms

We may update these Terms as our services or the law change. Material changes will be communicated to active clients by email. Continued use of our services after changes constitutes acceptance.

16. Text message program

Trendwise Consulting sends two kinds of text messages, from one agency phone number. New-lead alerts go to business owners and staff who gave us a mobile number during onboarding, each time a visitor submits a form on their website. A single confirmation reply goes to a website visitor only when that visitor checked the SMS consent box on the form. We send no marketing by text.

Message frequency varies with your website’s form volume. Message and data rates may apply. Reply STOP to any message to opt out. Reply HELP for help, or contact us at su*****@*********co.com or (903) 307-7069. Carriers are not liable for delayed or undelivered messages.

17. Contact us

Questions about these Terms?

• Email: su*****@*********co.com
• Phone: (903) 307-7069
• Location: Texas, United States

These Terms are written in plain English for clarity. They form a legally binding agreement. For specific legal advice, consult an attorney.